http://www.filmsforaction.org/watch/the_codes_of_gender_2009/
After watching the video, write:
- Three things that they have learned from this video.
- Two questions that they still have.
- One aspect of video that they enjoyed.
Be prepared to discuss.
Thursday, January 3, 2013
Assignment 3: The Code of Gender
Video is here:
http://www.filmsforaction.org/watch/the_codes_of_gender_2009/
After watching the video, write:
Be prepared to discuss.
http://www.filmsforaction.org/watch/the_codes_of_gender_2009/
After watching the video, write:
Be prepared to discuss.
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1- Advertising not only sells things, but also ideas about the world in this case the perception we have about masculinity and femininity.
ReplyDelete2- I also learned that there’s a relationship between gender and power, and the daily performance of cultural norms among this.
3- We grow up submerged in a culture in which we're acculturated and all practices are normalized and standardized for us.
Why we shouldn’t be happy to be what we are and express our masculinity or femininity?
So, what we create in advertising is cultural and we as humanity are responsible for how gender is displayed in the media, yet this is not natural? Why then do we do it if it’s not natural?
I enjoyed this video because it makes everyone to think on the wrong perception; we humans have, of what it means to be a man or a woman. Society has been always misunderstood roles of genders and I agree with Sut Jhally this is time to refresh and change that mistaken idea.